Despite having his All-Star season derailed by injury, Chicago Bulls swingman Jimmy Butler is still giving back to the community. Butler has partnered with Kellogg's for National School Breakfast Week. On Wednesday, he hosted a breakfast event at Chicago Lakeshore Athletic Club. B... Read More
Reebok has found a home in the UFC. They signed a six-year agreement with the organization in 2014 that made them the official outfitter and apparel provider. Several UFC athletes have also gotten on board Reebok train. The latest is former featherweight champion Jose Aldo, who... Read More
Ex-Super Bowl champion coach Dick Vermeil is known as one of the most motivational forces in football history. Nowadays, Vermeil uses his fiery speeches for another purpose. On April 8th, he will speak at the Wake Up Your Heart Calistoga Breakfast for Kids. The event will be held at t... Read More
Dallas Stars veteran Tyler Seguin stands as one of the biggest sports celebrities in one of the nation's sports markets. There is no surprise then when Seguin shows up for an appearance in the Lone Star State and hundreds of loyal fans await. On March 14th, he will be at Rally Hou... Read More
This week, the greatest wide receiver in Colorado State history held an autograph signing for all his fans. While Rashard Higgins may be a very high pick in the upcoming NFL Draft, he carved out time to meet with Rams fans and sign their items. Higgins made the appearance at Denver Autograp... Read More
The international soccer market provides a vast array of potential for marketers. Their are great opportunities for regional and international exposure. Real Madrid star Gareth Bale certainly provides the latter. Foot Locker agreed this week to a one year endorsement contral wit... Read More
Not many could better inspire than Special Olympics champion Loretta Claiborne. Next week, she will talk to a Pennsylvania group about being better leaders. Claiborne is the keynote speaker at the Dress for Success South Central PA luncheon on March 16th. The York "Steppin&... Read More
There are not many opportunities to see "The Great One" get back out on to the ice, but next fall the NHL schedule opens up a chance to see legend Wayne Gretzky skate again. Gretzky will headline the festivities for the latest announced Tim Horton's Heritage Classic in Winnipeg.&... Read More
The Jordan Brand is getting in on the game of scooping up top NFL Draft prospects. They have inked former FSU star cornerback Jalen Ramsey to an endorsement deal. Ramsey posted the announcement via his Instagram account on Saturday. He said in the post that he grew up wearing Jordan a... Read More