Uniqlo is looking long term when it comes to rising tennis star Kei Nishikori. They recently agreed to a $50 million extension on their endorsement deal with Nishikori that originally started in 2011. The contract will position the clothing brand to feature him during the 2020 Olympi... Read More
After declaring for the NFL Draft in December, January has been a busy month so far for former Ohio State running back Ezekiel Elliott. Elliott started the month off by running for 149 yards and four touchdowns in a Fiesta Bowl win over Notre Dame. Now, he is touring Ohio making appearances... Read More
Core Power is getting ahead of the buzz that 18-year-old gynast Simone Biles is bound to generate this summer at the Olympics in Rio de Janeiro, Brazil. The protein drink company has inked Biles to an endorsement deal. She will be appearing in an "Everyday Awesome"nation... Read More
Even at 56 years old, tennis legend John McEnroe remains extremely marketable. Racket maker Head is the latest company to get into the McEnroe business. Starting this season, he will play with the rackets on the ATP Champions Tour. McEnroe's pact with Head is a multi-year agreemen... Read More
With Minnesota Vikings fans feeling playoff fever, it is the perfect time for some of the franchise's legends to interact with the public in the Twin Cities. Hall of Famers Carl Eller and Randall McDaniel highlighted an autograph signing session held Friday at the world famous Mall of Amer... Read More
Top NFL Draft prospect Cardale Jones is already taking advantage of his status as ex-Ohio State quarterback. On Wednesday, Jones did an autograph signing in Columbus at Fourth and Goal store at Polaris Fashion Place. Over 400 people attended the signing, which started at 6 p.m. Indivi... Read More
The passenger railway TGV Lyria has signed a big name to represent them. World number four ranked men's tennis singles player Stan Wawrinka inked an endorsement pact with the company that shuttles people between France and Switzerland. The Swiss native holds a great deal of r... Read More
As the only American men's tennis player ranked in the top 20 in the world, John Isner still carries quite a bit of marketability. Fila scooped Isner up this week, signing him to a multiyear endorsement deal. Isner is probably the biggest name on Fila's roster that includes s... Read More
With the vast network of star friends in Los Angeles, it makes all the sense in the world that Clippers point guard Chris Paul would host a celebrity bowling tournament. Paul is working with GoBowling.com and the Professional Bowlers Association to host the 2016 CP3 PBA Celebrity Bowling Invit... Read More