After a championship run, off field opportunities often flood in for many athletes. There has been no shortage of wide-ranging offers for members of the World Cup champion U.S. women’s national soccer team. Final match hero Carli Lloyd has been the beneficiary of a lion’s share... Read More
Dirk Nowitzki’s standout basketball career has certainly made him a favorite worldwide. International brands have at times cashed in on Nowitzki’s popularity as well throughout the years. The German has re-upped one of those endorsement partnerships with ING-DiBa bank. Now... Read More
Gamers rushing to the stores on Tuesday to pick up copies of FIFA 16 were greeted by familiar faces on the cover. On the U.S. edition, international star Messi was joined by American women’s soccer standout Alex Morgan. Morgan’s inclusion on the cover is groundbreaking for a gam... Read More
With his whit and affable personality flashing weekly on the HBO series Hard Knocks, Houston Texans defensive end J.J. Watt stole the show this preseason. The endorsements also keep filing in one of the NFL’s most dominant players on the field. Watt has a new partnership with the Dall... Read More
It’s not often that the backup quarterback gets the opportunity to bask in the spotlight. New Orleans Saints second stringer Luke McCown got his opportunity to shine last Thursday night with an ad spot that ran during the season opener. McCown was featured in a commercial for Verizon.... Read More
There is no surprise that after a successful season and launch of his first signature shoe, Under Armour is locking up reigning NBA MVP Stephen Curry. The sports apparel brand extended their deal with Curry through 2024. With the announcement, Under Armour’s stock price hit an a... Read More
With the NFL schedule underway, companies are cashing in on the in-season marketability of the league’s stars. One such ad could be caught across social media this weekend with new Seattle Seahawks tight end Jimmy Graham staring in a spot for Powerade. The commercial was part of Power... Read More
This weekend will probably be one Boston Red Sox designated hitter David Ortiz remembers for a long time. Even with the Red Sox long removed from postseason contention, Ortiz was able to give his longtime fans a September thrill. He hit two homeruns on Saturday against the Tampa Bay R... Read More